#NOZBE GLIP REVIEW SOFTWARE#
If you charge nothing for your software and support your business through sponsorship, then you're choosing sponsors as your "real" customers, separate from your users.If you charge $49 per month, you're choosing customers that place a significant amount of value on your product and will consider the purchase carefully before committing.If you charge $100,000, you're choosing larger businesses who expect an in-person sales conversation.
If you charge $.99 in a marketplace, you're choosing customers willing to make an impulse purchase.Michael Sliwinski, the founder of Nozbe, put it succinctly: Pricing helps you choose your customers. You might even get a more committed customer when you charge more. The most common advice I hear about pricing is simply to charge more, and there's truth in that cliché it's probably harder to get 10,000 paying users at all than it is to ask those users to pay $10 instead of $1. Arm yourself with knowledge of basic pricing options … and then make your best guess about what price will bring you the most profit.Īdmit it: You've thought of an app and made a price*users matrix in your head: "If I charged $1 and found 10,000 users, that's only $10,000 but if I could charge $10 and still get 10,000 users, that's $100,000!" Arm yourself with knowledge of basic pricing options, then make your best guess about what price will bring you the most profit.įiguring out how much to charge for your product is surprisingly challenging. Startup 101 The Business of Pricing Your Productįiguring out how much to charge for your product is surprisingly challenging.
0 kommentar(er)
